Plum Moving Video wins with “The Life Sentence”

Congratulation to Patrice Nault of Plum Moving Video for winning a Silver Reel in the 45th Annual MCA-I Media Festival for “The Life Sentence”.

The MCA-I Media Festival celebrates excellence in media communications. For more than 40 years, Golden Reel honors have been highly coveted and recognized internationally for their prestige. The name stands for creativity and advancement in technical applications.

Each entry is reviewed by panels of industry professionals from across the country and around the world, many of who are Media Festival award winners themselves. Panels are made up of 5-7 judges. The MCA-I Media Festival is one of a very few festivals that provide feedback to the entrants from the judges. As with many other competitions, entries do not compete against each other and there may be more than one Golden, Silver or Bronze reel in a category.

Entries are evaluated on effective use of the medium, creativity, production values and technical quality in three areas: Message Design, Creative Elements and Production Elements.

Exec. Producer/Client: Rene Howitt
Producer/Director: Kelly Daley
Editor: Jay Cederholm

Judges Comments:

• Nicely conceived and edited.
• Brilliant execution of a very disturbing topic.
• Wow, the video is very effective of getting the message across to the viewer! I even got a little watery eyed. Overall production was good.
• Very well done, very moving video. It definitely achieves your objective. I really like how the video is structured and the story is told…  Again, great job! This was a really well done video.
• The production quality was well executed, and the finished edit and sound design were very effective in contributing to the goals of the project.